How Accessing The Hidden Market Can Get You A New Job Offer
When you’re out of work, finding a new job can feel like an uphill battle…in the snow…with weights tied to you.
It’s especially frustrating because professional income is typically a person’s only lifeline. There are avenues of finding cash that don’t necessitate having a full-time job. Survey sites like Ipsos, E-Poll, and Jobs2Shop offer cash and rewards for your opinion on a wide variety of products and topics.
All the same, there’s more to having a job than just money. As much as we may balk about it Monday morning, it’s nice to have something to do each day. It’s nice to be a productive member of society.
As hard as it may be, the fight for a new job is one you can’t give up on. That’s why we’d like to provide you with some useful advice that can help you get a new position with a little practice and patience.
Your job search may be unsuccessful because you’re not doing it right.
How Are You Using Your Time?
Do you spend all day responding to job postings? Do you feel guilty if you don’t send out a set number of resumés?
Experts now say that you should only spend about 20% of your time on Job boards. To put that in perspective: If you treat your job hunt like a full-time job itself, 20% of your day comes out to a little over an hour and a half.
That means you should be doing other things with the other six and half hours, but what?
Another 20% should be devoted to the constant improvement and revision of your resumé(s) and cover letters. It can be tempting when you think you’ve written a stellar resumé to let it stagnate and just keep sending it out. Not only do you want to keep it fresh, it’s an even better idea to have multiple on hand for different kinds of positions.
Still, that is only 40% of your time. So, what happens with the other 60%?
You may be asking yourself, “How do I network without a job?”
Networking isn’t about meeting as many people as you can. Networking is about meeting the right people for what you need. Unfortunately, it’s extremely easy to look desperate and self-serving in the pursuit of that end.
Sending your resumé out of the blue to someone in a position to help you is not networking.
Perhaps it’s the impersonal term of “networking” that’s the problem. If it helps, call it professional relationship building. You wouldn’t just walk up to a burly stranger and ask them to help you move. That’s something you reserve for friends. Try building a professional relationship with a person before you ask them to do something for you.
Yes, this can be difficult and it’s often uncomfortable to put yourself out there like that. However, the rewards speak for themselves.
It’s something of an open secret that ‘what you can do’ comes in second to ‘who you know’. Many positions are filled before postings for them are created. It even has a name – The Hidden Market.
Hidden Market Access Points
The ‘Hidden Market’ is a melodramatic term for finding a job before it’s listed. This is not a job that you find, it is a job that finds you. Pretty ideal right? But how do you make it happen?
Social Networking: There was a time when social media was considered a phase or just for young people. Time has proven that belief false. Everyone from business professionals to famous celebrities is on Facebook, Twitter, Instagram, LinkedIn, etc. This is why you have to keep your social pages current and clean. Skip the pictures from that party two months ago and stick with professional accomplishments. You never know who is looking. Social networking also makes reaching out to other people considerably easier. Make sure when they go back to your profile they are not immediately turned off.
Go Directly to the Source: While job boards are a great place to get a feel for what kind of job you want, you are dealing with thousands of other applicants who could be just as qualified as you. Skip the middleman. When you find a listing that speaks to you, apply for sure, but also research companies that have the same kind of positions. Check their websites for employment opportunities. They may never farm out their positions to sites like Indeed.com, so if that’s the only place you’re looking, you’ll never see them.
Trade Shows: Trade shows, conferences, and conventions are typically filled with the who’s who of a particular industry, especially if you live in or near a major city. This is a chance to meet people at every level of the business. Becoming a fixture of these events is a great opportunity to showcase your skills and ideas.
Tap Your Existing Resources: Being out of work can be an embarrassing experience. It may not seem like something you want to broadcast. However, you should go against this instinct. Be it your family, friends, former co-workers, or even a former boss, these people can be a great resource for finding your next job. Instead just searching via your sphere of influence, you can galvanize all of theirs. It can only help.
If you keep doing what you’re doing, you’ll keep getting what you’re getting. If your job search has been heretofore unsuccessful, try implementing some of these suggestions and see if things turn around.